Marketing, especially online marketing and social media, has really taken off over the last year. We've seen complexities rise alongside opportunity, and now, marketing and PR professionals need new skills, knowledge, and tools. The first Inbound Marketing Summit event took place in 2007 at the Harvard Club in Boston. You need an understanding of the various new tools out there, and a strong strategy to deliver marketing and PR value to your clients.
Chris Brogan came to CrossTech Media to run this event (among other things) along with Justin Levy. Together, they are crafting a new type of conference around you, the community of professionals looking to expand your knowledge and deliver more marketing value from your online efforts. This is your chance to build business capabilities, meet industry leaders, and plan your future.
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Chris Brogan uses social media and other web technologies to build digital relationships for businesses, organizations, and individuals. He blends his ten years experience in social media with 16 years of enterprise technology experience to deliver actionable strategies for companies to use to engage their communities and build business relationships. Chris’s blog is in the Technorati Top 100 blogs in the world, and ranks in the top 20 of the Advertising Age Power150. Chris is the co-founder of PodCamp, the international new media conference series with over 60 successful events all over the world. He is the co-author of the upcoming book, Trust Agents, with Julien Smith, about these very topics.
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Justin Levy was Managing Director of That's Great PR, a firm which specializes in writing and distributing SEO press releases for their clients, before joining New Marketing Labs. In this role Justin was responsible for the development of new media marketing strategies, client acquisition strategy, brand development, and development of business processes. At the same time, Justin also was Managing Director of sister company, That's Great News where he oversaw all marketing, special projects and outsourced resources. Prior to that, while in college Justin was Partner/President of a DJ company, Talent Network, where he was responsible for client acquisition, marketing, operations and business strategy. When not busy with New Marketing Labs, Justin is Partner and General Manager of Caminito Argentinean Steakhouse, located in Northampton, MA.
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Click HERE to register now
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This conference is being created by Chris Brogan and Justin Levy, both are known thought leaders and write and speak frequently on new marketing. Two days isn't much time for all of the information they would like to share - and the Inbound Marketing Summit community is so much bigger than just two days together.
Here's a typical Inbound Marketing Summit Agenda
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Boston, the original home to the Inbound Marketing Summit will play host again in 2009, and will be joined by programs in San Francisco, hot bed for e-commerce and web tools developers; Dallas, the crossroads of America business and home to some of the largest e-commerce.
Inbound Marketing Summit is a global thought leadership event and a series of regional gatherings with showcase demonstrations designed to support the marketing community with attendees from around the country and the world.
Boston
October 6 - 7, 2009
Gillette Stadium, Foxboro, MA
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The Summit is designed with the client and the service provider in mind. Sessions and presentations are highly interactive so marketing executives from the client side - medium and large businesses, public relations managers - will find valuable ideas and action-oriented information. On the agency side we will help you build out the practices better, engage the customer and their communities more, and gain a much deeper understanding of where marketing is headed and how best to position yourself, and your clients for this changing world.
Marketing managers, public relations managers, agency account team leaders, creative managers, web site managers, community development managers - and many of the new titles being used to best represent your company or agency's spin - this is THE conference for you.
Attendee Job Level
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Industry Focus
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B-to-B vs. B-to-C
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It's time to take the next step in understanding 'new marketing'. Sign up for the Summit! This is just the beginning - you will become part of the New Marketing Labs world, complete with blog feeds, an ongoing newsletter packed with ideas, thoughts and musings from the best names in marketing and an ongoing series of informative webinars that give you access to the best and the brightest in the field without ever leaving the office. The global New Marketing Labs program will connect YOU with peers and visionaries around the world.
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